The prevailing Covid-19 Pandemic has affected not only businesses internally in our country but globally. In a bid to curb the spread of Corona Viruses, Various governments have adopted very tough stringent measures that among others limit physical movement of people to different places. Many businesses therefore that depended highly on physical interaction with their customers have stayed closed since majority of the customers resorted to procuring items through internet.
This onset of the pandemic has however turned as a great opportunity for some business both SMEs and large scale to digitalize their systems in order to stay in the game lest they closed. A business’s online presence, regardless of industry, can result in a massive impact on its success.
Having a strong online presence, particularly a website, can greatly become a good avenue for generating more revenue. In this article, I will share with you how a good website will trigger your sales to a great level.
E-Zone Web Services has helped numerous companies of varying sizes create their digital presences. Although some organizations are shy to move online because they feel they can’t understand how to manage a website. Other times, companies are concerned about the price.
The truth is that your business should already have a website if you want to remain as a market player in such an uncertain but competitive environment. However, if you still need convincing, here are the best reasons it’s important for your business to have a website:
1. Website will help promote your Legitimacy to the Public
A good website will help your audience get accurate information about your services / Products. We operate in digital era where clients attach legitimacy to businesses with fixed addresses or provide comprehensive and accurate information about their products. This is attributed to a lot of counterfeit products in the market today.
Without a website, people may question your Credibility as a business. A website is therefore an opportunity to make a great first impression and give people confidence that you’re a real business.
2. Website will help you showcase your products
A good website will provide an excellent way of showcasing your products/brands to your prospective customers. By clearly establishing who you are, what you represent and what you stand for, you increase the chances of your customers buying from you.
Lately with technology becoming widespread, most of the clients use their smart phones to browse for almost every product they would love to purchase.
3. Website will keep your Customers Updated with News and Announcements
The fact that your site will always be on 24/7/365, your customers will be in position to receive timely and accurate information through post updates and announcements relayed on it daily.
This will also keep them updated in regard to all your products/services and thus help retain them in your customer database.
4. Website gives your customers a quick service.
A website will help your new customers get simple but vital information like location, hours of operation quickly which ultimately improves their user experience. This cuts down volume and high traffic of calls you would receive about such basic information. This will therefore allow you optimize internal productivity of your staff who would otherwise spend time taking your calls.
You can also create a complete page storing frequently asked questions and responses from your team to help new users who may have similar problems.
5. Organic Traffic increases your Customers
After designing and hosting your website, E-zone web services helps you set up SEO to optimize your website to great chances of showing up in Google and other search engine results. This means that when people are searching for a product or service, there is a chance your website will show up in the results. This gives you the opportunity to drastically surge your customer base and thus increase sales.
What do I need to have a website
1. You need a Domain name
Any website will require a name that will become its permanent address where different visitors on internet can find. This unique domain can be registered through an accredited company or purchased from a person with complete rights.
2. You will also need a hosting provider and a hosting plan
After getting a domain name, you will have to think about a reliable company to host your website. Hosting will allow your website become available to the whole world. Selecting a hosting company follows the decision of choosing a hosting plan.
There are different types of hosting solutions that include among others Shared, managed wordpress, VPS, Dedicated server and Reseller. The choice of a hosting plan is usually based on the tasks that you plan to solve
3. You will also need professional web masters
After discovering different reasons why you need to have a website, you will of course need professional webmasters that will not only create for you a good site but also help you manage and optimize its performance. This will usually translate to drastic change in feedback from the public and thus an increase in sales.
E-zone web services has a promotional offer of designing websites at 500,000/= Uganda Shillings 50% off the usual cost. This promotional offer includes all costs to have your site ready.